YouTube is an integral part of entertainment and education. It’s a fabulous concept, really: average people taking moments out of their lives to tutor the masses and make others laugh. From makeup tutorials, to business promotion to hilarious home videos, there’s something on YouTube for everyone.

Do you feel like you have something to add to the world of viral entertainment? Well, so does everybody else. If your intent is to post a video or two for your friends and family to enjoy, then none of this information applies to you. Aunt June will love the video of Baby Tommy sneaking treats out of Rover’s bowl, regardless of how you approach it.  On the other hand, if you wish to get hundreds, thousands or millions of views, then you might want to start paying attention. Why do some videos ‘go viral’ and others barely get any exposure at all? Read the rest of this entry »

The newest trend in the college application process is submitting your application virally. No, this does not mean coughing on the college admissions committee, but rather submitting a video explaining who you are and why you want to attend the school.

EDUinReview.com first brought this new trend to your attention in February, 2010. Several major universities are accepting these viral videos instead of the dreaded application essay.

Also see how you can incorporate memes into videos: Check out “Harnessing the viral power of memes. The rise of the “Super Memes” – Robert Derow

However, the trend is not catching on as quickly as some expected. At four of the schools that are offering this option – Tufts University, College of William and Mary, George Mason University, and St. Mary’s College of Maryland – only five to ten percent of students submitted a video instead or along with the standard college essay. Tufts University, for example, still requires that any applying student submit two written essays as part of the application process.

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